bwin

bwin.com · gambling & betting

Before you can bet, operators check what you can afford and where your money comes from, so your income and your bank statements go on file. Self-exclusion registers then share you across operators. Many keep the file five to ten years after your last log-in.

Reported incidents

Free bet promotion page sent visitors' data to Meta before asking for consent

2025-02-08

Affected £20 free bet promotional page

On 8 February 2025 the Observer reported that bwin shared data with Meta on people visiting a promotional page for a £20 free bet. The transfer happened automatically when the page loaded, without the visitor being asked for consent. A bwin spokesperson said that due to an internal error the page was not fully aligned with other group sites, and that it had acted at once to fix it. The Observer tested 150 UK-licensed gambling sites in February 2025 and found 52 sending data to Meta before consent; the test user was then shown Facebook ads from 49 gambling brands.

People affected typically ask bwin to confirm whether their information was included, and which categories.

The verified route

privacy@bwin.com
Privacy Recommended

Where data goes

What bwin likely holds

What betting sites typically hold about you, from our industry research, the most sensitive first.

Pick a folder to see where it goes.

Most sensitive

Sensitive

Everyday

Where it goes

bwin bwin.com Your data goes from here to the companies and services built around it.

On bwin's behalf

They handle your data on bwin's instructions. If bwin uses them, a request to bwin should reach them.

Inferred services

Services betting sites typically use.

ID and age checks Most betting sites
Self-exclusion and affordability schemes Most betting sites
Payment, analytics, hosting and support providers Most betting sites

Get their own copy

A request to bwin doesn't reach them. Each needs its own, and some keep records under a legal duty.

Inferred practices

What betting sites typically do with your data, from our industry research.

Ad platforms and tracking Most betting sites
Credit agencies Most betting sites
Fraud databases Most betting sites
Insurers and claims registers Some betting sites

DÆTRAX is a personal data accountability ledger: a dated record of which companies hold your personal data, what you asked them to do about it, and what they claimed in reply.